Bilbies, Not Bunnies

For millions of years, bilbies have shaped Australia’s landscape, their soft-footed tracks once spanning 70% of the country. Now, those tracks are disappearing.

Fewer than 10,000 bilbies remain in the wild.

In a cruel twist, one of their greatest threats is the very creature we celebrate at Easter—the rabbit. Competing for food and shelter, rabbits push bilbies closer to the brink.

This Easter, choose bilbies, not bunnies. Gift a bilby toy to a child you love—a symbol of resilience, a story of survival, and a way to help protect an Australian icon.