This pack contains 1 copy of Essentials of Economics and 1 printed access card to MyEconLab with eText.
Many students of first year economics ask themselves "why am I here?” and “will I ever use this?". Essentials of Economics answers these questions by demonstrating that real businesses use economics to make real decisions every day.
The authors believe that students can learn to apply economics principles successfully if they learn them in a familiar context. By using a wealth of relevant global and local businesses examples and case studies, Essentials of Economics makes the subject relevant and meaningful.
MyEconLab has been designed and refined with a single purpose in mind: to create those moments of understanding that transform the difficult into the clear and obvious. This personalised online learning system helps educators to help students, both inside and outside the classroom.
MyEconLab is not a self-paced technology and should only be purchased when required by an instructor.
The duration of access to MyEconLab is set by your instructor for your specific unit of study and you require a course ID to access this material.